TubeTalk: Your YouTube How-To Guide

How To Grow On YouTube By Thinking Like A Viewer

• vidIQ • Season 6 • Episode 49

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We break down how to grow on YouTube by thinking like a viewer, from using the collab feature without breaking the promise to designing for lean-back TV audiences. We also answer listener questions on mixed-format channels, browse vs search, accessibility, and naming your channel.

• why the algorithm serves viewers, not creators
• how to use the collab feature to meet expectations
• where collabs fit in your content mix
• TV viewing habits and lean-back packaging
• AI upscaling and higher-res thumbnails for TVs
• playlists and targeted end screens for binges
• browse vs search and “scary” analytics
• separating podcasts from produced videos
• accessibility cues that boost retention
• naming a channel for memorability and growth

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SPEAKER_01:

As a creator, we need to start thinking more about YouTube from the viewer standpoint because that's who the algorithm is for. It's not for us.

SPEAKER_00:

The views spiking, that's that's what you want to see to grow.

SPEAKER_01:

There is a 95% chance you're gonna love that video because YouTube knows you better than you do. Hey, welcome to the only podcast that's gonna keep podcasting, even if you're not listening. I'm Travis, and I'm here with very special guests once again, Tori. We brought her back. What's up, Tori?

SPEAKER_00:

Hey, thanks so much for having me back. I'm so excited to be here again.

SPEAKER_01:

It's the TNT Connection.

SPEAKER_00:

Oh, I love it.

SPEAKER_01:

Something like that.

SPEAKER_00:

T Squared.

SPEAKER_01:

T Squared. And uh we're here to help you grow your YouTube channel, hopefully, and answer your questions as along the way that we do. Um, really excited to talk to Tori. Tori was on a couple of weeks ago, uh, did a good job, thought it'd be fun to have you back. Uh, as uh for those who don't know who maybe missed that episode, uh Tori was one of the one-on-one coaches here at VidIQ and now is uh really kind of in charge of the Discord and stuff. And if you are not familiar with what Discord even is, it's a great community. And uh Tori, why don't you tell them a little bit about what's going on over there? And by the way, it's free. There'll be a link in the description in the show notes to get into the Discord if you're interested after uh Tori tells you about it.

SPEAKER_00:

Yeah, I would love it if you come hang out. It's basically a community of YouTubers where we can talk all things YouTube. We've got different channels for video feedback, thumbnails, and it's a great place to connect, meet people to collab with, and get some real-time human feedback on your next YouTube video. I run stages every week and I have open office hours on Fridays if you are interested in getting a taste of what one-on-one coaching could look like.

SPEAKER_01:

It's so cool, it's so fun, and it's free. Uh, of course, if you use any of the uh the services here, like on Boost or something, you actually get your own uh area as well. So it's very cool. Tons of creators that are there, and there's actually a channel uh for the listeners of this podcast called uh I think it's called Videi Crew Talk, I think is what it is. You can come down there and check it out, and I'm in there from time to time and we're talking about all types of shenanigans, as we tend to do on this podcast. Of course, this podcast helps you grow your YouTube channel. And um, we've been talking about a lot of things over the last couple of months uh and some really cool features that YouTube has implemented. And one of the things that um I think I've talked, I think I just talked about it recently, that I I'm really high on is the the collab feature, which uh we use here on the podcast a lot. Um and we'll be using it in upcoming episodes because we have some really cool guests that are gonna be joining us over the next couple of weeks. We're gonna be using that feature for that. And I and then like I said, I encourage people that if you have other people in your niche that you know, other channels, to use the collab feature. Have you have you messed around with the collab feature at all? I know that you have your own channel and stuff, but and I don't know if you know anyone in your your niche, but have you seen it or know kind of what how it works?

SPEAKER_00:

I have. I've actually started to see a couple of creators in my niche start using, and it's so cool. It's been cool to see them interact in the content, and I love seeing that it like shows up on both channel pages. I haven't used it myself, but I am really, really intrigued by the feature, and I think it's such a cool way to start making YouTube more fun and collaborative for creators because sometimes it can feel really lonely creating, and I think it's such a great way that YouTube is facilitating us all to kind of come together.

SPEAKER_01:

And one of the things that's really important about this feature, because I it's funny, I was talking to a really large creator who's gonna be on the podcast in a week or so about this feature. I'm like, I was super pumping them up to them. I'm like, you guys need to be using this. Uh, but and it's funny because they were like, So do you do we just use it on everything? And it made me realize I need to explain like when and where you use this feature and how you use it, because I knew it naturally just because of the way I think about it. But yeah, as a creator, we need to start thinking more about YouTube from the viewer standpoint because that's who the algorithm is for. It's not for us. We get to kind of use it, but it's for the viewer. So when you saw these collab features on your, I assume on your homepage, probably where you saw it. Um, and you maybe saw channels you've never seen before other than the channel that you knew. What was like your first thought when you saw it? And this is important because this is what your viewers are going to think the same thing. It's like, oh, there's this dual name thing. Now you kind of knew what it was, but like, did it make you want to see it more? Were you interested in finding out more about that other channel? Or and be honest, like, tell us about that.

SPEAKER_00:

I actually found two new creators through collab videos, which I was so excited about. Um, and I loved thinking about like the format of how it could be used within my space. It was so cool to see them in real time together and both filming together. And I thought it was such a cool experience that I haven't seen a lot in my niche until this new feature came out. So I think it's going to be a really great tool, and I'm excited to see more of it.

SPEAKER_01:

And one of the things is if you are doing content uh or if you have an idea that you're gonna collab with someone, um, the question that came up with that that other creator is like how they do it. And I I just had to remind them that you're setting an expectation with the thumbnail, right? So obviously you're probably gonna have the other creator in your thumbnail, and it's gonna say in the name you and the other creator. So just to understand, like that's what it looks like. But you also have to think from the viewer perspective, what are they expecting? So anyone who's a viewer of your channel expects to see you, which is fine. It's gonna be on your channel, so they're gonna see you. But now you're being shown to that other audience. So remember, if you want to start growing your channel by using this feature and you want to, you know, tap into that audience, you still need to provide that other creator kind of early on because they're gonna click it and be like, okay, I don't really know who you are. Where's the creator I was hoping to see, like the person I'm used to seeing? Um, just like you were, you know, that you saw another creator you've never heard of before, but now like you you're interested in them because I assume the video kind of gave you a little bit of both creators uh kind of interacting or something like that, right? Is that does that sound right?

SPEAKER_00:

That's such a good point about like what the expectations with the packaging are set, because I've seen it done two ways, and I thought one met my expectations more than the other. The first, the other collab creator was in the intro, but really wasn't in the rest of the video, which I actually found to be really strange because I was expecting it to be a more collaborative experience throughout. And then the other video felt more kind of true to what I was expecting. It kind of jumped from camera to camera, from creator to creator. And it felt like it aligned so much more with like my expectations as a viewer.

SPEAKER_01:

And that's the thing is when you, if you set an expectation that's you and it's another creator, you have to again remember that there's people who are not familiar with you but are familiar with the other creator. So you do have to give them a good amount of that in your video. And you're hoping that by doing that, they like your personality as well. Maybe watch some of your other videos, subscribe to you, or whatever. But you have to give them that. If you don't go into the video with that expect with knowing that, that that's the expectation you're setting, you are more than likely gonna do kind of what probably that video that uh Tori just talked about probably has like a really good intro retention graph, and it probably drops quite a bit after a while. People are like, well, where's the where's my creator that I want to watch? Like, where's that person? Your viewers are gonna be fine with it, but the other viewers you're trying to tap into, you know, I just saw my creator for five minutes and now it's a 45-minute video, and where they go, never coming back. Don't go away.

SPEAKER_00:

So important to consider too, because it's showing up on both channels. So it really needs to serve both core audiences. So it's really important to find that balance between the two creators in a collab video, I think.

SPEAKER_01:

Yeah, on the podcast channel, it's gonna be super easy because for me, it's like I'm interviewing the other person. And so absolutely it's gonna work, right? Like that's perfect, that's great. Uh, but when you're doing collaborative stuff, just keep that in mind. Um, and it's something that you you don't want to overuse, but you want to use it whenever it's whenever it's uh it's relevant. Um, so when we do collab features for the vidIQ channel, uh anytime I have one of the hosts from the main channels when I'll use it. So I actually won't use it on this video, but weirdly enough, I'm actually really curious how this performs because our last uh podcast did really well, considering we did not use the the boost or the feature. It did really well. And I'm curious to see now I know after all that like This is my first podcast ever. That's right. I forgot you had never been on a podcast before. So you did well, like you did super well, which is great. Uh super excited about that. Okay, so anyway, uh some of you have heard this about the feature before. I just want to kind of put that out there again. It is a super powerful feature. It's one of the one of the features that um YouTube has put out that I'm actually excited about, so that's why I talk about it so much. Okay, all that being said, there's some new features um that YouTube just talked about uh that are launching on TV. Um and we've been talking about this for probably a year now, that TV is becoming very, very important to YouTube, and it should be important to you as a creator. And you have to realize that some of your views are gonna come from TV. Some of the people that have written in have told us that a larger percentage of their viewership is now coming on TV. And how do you um get ready for that? And one of the things that is um very common because it actually makes sense when you think about it, is the average view duration on television viewers is usually longer. And if you think about it, it makes sense. Like you're probably chilling, maybe you're eating, whatever. Your expectations are to watch something longer than on your phone. Like you might be watching a video uh in line to get something to eat at a restaurant, and you only have like 45 seconds before the you know waiter comes over or whatever, versus being at home sitting in front of the TV or even your monitor, and you're just like, I have time, I have 20, 30 minutes to listen to. So getting your videos ready for longer content is one way that you can kind of get ready for that. Uh it's kind of a revolution in a way, or an evolution. What what are what's like another thing you can think of that would make content for content creators seem more uh ready for television uh viewing? What's something you can think of?

SPEAKER_00:

I'm like so excited to talk about this because I actually 40% of my audience watches on TV. So this is something I've had to really lean into for my personal channel. Um, and length of video experience is definitely one thing. We talked about this a lot in coaching, but we have the lean in and the lean back experience. And with a TV viewer, you much more want to serve the lean back kind of experience. So you want to really hook someone really intentionally with the beginning of your video so that they do kind of sit back and kind of settle in for the rest of the content. And if you think about like how the TV interface works, I use my Xbox with the TV, but it is much more difficult for me to navigate. So when I put a video on, I don't want to be jumping from video to video a ton. And I think with TV viewership going up, I think quality kind of comes into play a little bit. So you definitely want to be filming in like minimum 1080p and kind of start thinking about the screen size that people might be watching you from.

SPEAKER_01:

That also brings up another interesting subject. Um it's it's not something you always have to be concerned about, but it is something you should be aware of. Uh, because people are watching things on TV, everything is kind of magnified and made a lot easier to see. And that could be a good or a bad thing. Like if you're trying, if you're an educational channel of some sort, maybe you're showing nature stuff, like you can really zoom in on something, people can see like the details of things. That's great. But if you have like, if you're like a gamer or something, you have a messy desk and you have like a bill laying on a desk that you never think about, and someone can zoom in and see your address, you might want to think about that. That let me tell you, I do a desk look every single time I'm about to shoot something. I'm like, where is something that says my name, my address, something? Because people will find that stuff and do weird things. So you got to think about that a little bit more critically. Um, and that won't affect most of you. You're like, yeah, I know, it's fine. But just think about the back corner. Uh I that's why my background's blurred. You don't want to see nothing back here. You don't want to be able to do that. I know.

SPEAKER_00:

Right before we started recording this, I was like, I need to clean up my office.

SPEAKER_01:

Yeah, you're like, I don't want no one to see all this. I don't want to see how I really live. Yeah, it's uh it's something to consider because on the TV, again, it's gonna be clear and easier to see. There's another thing that uh YouTube just announced because of all this. Um, some of the things you're gonna do, one of them is uh AI upscaling. Now, this is a good thing. Um, some people are thinking, oh, you hear AI and you start to go, uh no. This is upright, yeah. It's like, ah, but it's it's it will take like older videos that are um some that are less than 1080p and some that are 1080 and upscale them up to closer to 4K, um, which is great because and they've by the way, they've done this for years. They've done it on music videos. I don't know if you noticed this. Like music videos on YouTube that are like 15 years old that were only ever in like 720p, or been upscale to 4K, and uh YouTube did it. Um, there was an article about it like a couple years ago when he first started doing it. So I think they're gonna use that same technology and use it for regular YouTube videos. And and that's cool, again, be thinking about the things that are you know in your shot to go, do I want that? I don't know. I don't know if people want to see that in 4K. Um, but the really cool thing is because of this, they're upping the size for thumbnails from two megabytes to like 50, so that four AK uh thumbnails can look really good on screen. So that's coming where your thumbnails don't have, you know, you like you just do a thumbnail in Photoshop or whatever, and you're like, ah, I gotta upload it again because it's 2.5 megabytes. No, no longer. It's like 50 megabytes going forward. That's crazy.

SPEAKER_00:

Okay, that's like my favorite thing I've heard today. I'm actually so excited about that.

SPEAKER_01:

It's such a crazy thing because I mean, I there's been many times where I'm like, oh, this thing's only three megs, and I didn't realize it when I uploaded it. And it's such a pain to re-upload it. But yeah, I mean, because they are going to be on TV screens, you need to have higher resolution, so you can start doing those uh 4K images with a lot more clarity. Um, doesn't mean you have to, by the way. Just means that you have the option to.

SPEAKER_00:

I think that's so great. I have that problem literally all the time. It's always like 2.1.

SPEAKER_01:

And I think which isn't big, you know, it's very small. Like two men.

SPEAKER_00:

I'm curious your thoughts on utilizing playlists more with TV viewership. I've started to do this a lot more with my content because me as a viewer, I'm I love to have things just kind of on in the background while I'm doing stuff around the house. And my TV will just like keep playing videos. So I've been working on like building out a lot of playlists with this in mind so that if somebody does click into one of my playlists, it'll be my channel that just kind of continues to play on the TV. And I thought this would be like really great to lean into for watch time.

SPEAKER_01:

Absolutely. Those and um like a very targeted uh end screen element for one particular video, especially if you're talking about so the other thing, playlist 100% sure. Like a thousand percent, absolutely. There used to be an option where you click um, I think it was called official playlist, and then you were locked into that playlist. I I think now for the most part, you stay in there, but I do know that some some playlists you can actually get out of the channel, even in the playlist. But regardless, like, yeah, chip playlists 100%. But one of the things that I I talk about for every single video, no matter what it is, and it would work great in a playlist, is to target a video within that video. So if you're we talked about this with I think the chocolate cake and the icing and stuff, we we've had that conversation. But like basically, um, you know, you have the uh the video where uh Tori has her baking channel again. She's she's she's doing it again. It's crazy what she's able to do.

SPEAKER_00:

I know, right? Giving me quite the sweet tooth this month, so many parties and stuff.

SPEAKER_01:

Um, and then uh I did we do that on the Discord? Is that where that came from?

SPEAKER_00:

Yeah, that was on one of the Discord stages.

SPEAKER_01:

It wasn't on the podcast, so now I've realized the podcast channel has no idea what I'm talking about. But Tori threw a party and then she clogged her toilet with all these great chocolate cakes. It was crazy. It was a crazy time uh that didn't actually happen. But um, yeah, so anyway, uh having a target video. So, like for example, the videos about baking a chocolate cake, your target video could be um, you know, you had an icing video maybe three months ago that you made. So at the end of that video, you go, I just showed you how to make the most amazing chocolate cake, but I have a video right here that shows you how to make the icing. So it's a natural transition, and you can start uh you know targeting people to specific videos. It's also a great little tip. If you have a video that you know did well or did okay, but you think maybe should have done better or is a good video, and because it's older, it's dead. Targeting that video on a newer video can get it, you know, give it some more life uh at times.

SPEAKER_00:

I think this is like such an underutilized strategy. I feel like a lot of times I see creators using the end of a video like, subscribe. Right. And I feel like that's like such a waste of a call to action because the best viewer signal that you can give to the platform is for somebody to binge watch your channel. So I think that's like prime real estate to pitch another video on your channel. And then after two to three videos, that person's likely to have built trust with you and subscribe anyway. Yep. So it's kind of hitting two birds with one stone.

SPEAKER_01:

And there's the thing of being subscribed but not subscribed. So there's this channel I'm kind of obsessed with right now called uh Nomad Push. Uh, it's this homeless guy in Japan who's just traveling Japan. Uh, and it's such a great channel, very wholesome, just super fun and funny, and just really interesting. And I'm into Japanese culture anyway, so I was kind of a sucker to get into it. I'm just like, oh, I gotta watch all this. Um, and I realized the other day I'm not subscribed, but I've been watching hours of his content. It's because once again, YouTube doesn't need you to be subscribed to give you the content that you want to watch, it's gonna just pop it up. And by the way, I found this channel because of the YouTube algorithm. I think this is really important. I've talked about this times in the past, but we have so many new listeners, I want to kind of explain this. This happens to everybody, but if you go to your home page, so you go to youtube.com and you just look at the front page, there are videos of all different types. There are gonna be videos by channels you're subscribed to, obviously. There's gonna be videos by channels that you're not subscribed to, but you've watched videos of theirs in the past. And then, and this is the gem there's videos by channels you've never heard about, about things that you've never looked for and you don't even know think you're interested in. I'm gonna tell you right now, as homework for this week, everyone, find that on your homepage and click it and watch it. There is a 95% chance you're gonna love that video because YouTube knows you better than you do. And we've talked about search history and all that stuff. I'm just saying, I'm just saying it you're gonna go down, and this is what happened. He popped up on my homepage. Something I've I've never looked up uh homeless people on YouTube, I've never looked up like Japanese vlogs or anything like that. It just knew when it put up on my screen, I'm gonna like this. And I clicked it because I know better than to not click something like that. And I've been watching for hours. When's the last time that happened to you? Can you remember?

SPEAKER_00:

It's like the you out wow, my brain just is short circuiting. The algorithm's like whole job is to understand your interests, what you want to see. So that makes total sense. This happens to me all the time, actually, because I watch so heavily on TV, I watch so many channels that I'm not subscribed to, and then I'll go to my subscriber list to try and find them. And I'm like, who was what was their name again? Like, oh my gosh, I love that channel.

SPEAKER_01:

Yeah, it's so funny. And that's why it's so great that you can be what I call subscribe but not subscribe, which means you'll get all their videos, uh, even if you aren't subscribed. It just naturally comes up. So uh great stuff. Anyway, for those of you that are new, this is gonna be cool. For those of you that always watch and listen, you know what's coming up next. We're gonna answer your questions. There's a couple ways you can reach out to us. If you're listening to the audio only podcast, in the show notes, there's an option to send us a text message, and those are the first ones we're gonna do, and then we'll get to the emails after that. Uh, I'm gonna go ahead and uh show this first e this first text message, and it says, by the way, it's a text message, so I don't know who the person is. It says, Hey guys, I just started watching while I'm doing my main job for a month, uh uh a month and a half ago, and I started my channel. I really haven't found my niche other than I like crazy weather and errands and car crashes. Just funny stuff. I was gonna start a channel with the reactions I get from my main job of knocking on doors until I found out it's illegal to record in Florida without their consent. Yeah, it's probably not a good idea to do that. Uh eventually I want to get uh to a channel where I travel the country doing adventure stuff and kind of like a daily blog. But right now, I I started with no tech experience or editing and none of that stuff. My videos have gotten much better. Could I change the name of my channel? Because I do I eventually do want to start uh start another blog channel. But do you think uh I think it's I think his channel is called No Soliciting LFMAO is a good name for an entertainment channel. Uh I was talking to my phone, I have a good one. So uh the long and the short of this question is he he made essentially a kind of a random-ish channel, decided that like I would like to record stuff I do for work, but I can't now. Uh, but they do eventually want to do this kind of adventuring vlogging thing, and should they change the name of their channel? I I assume they're early enough in their uh video making lifestyle that they could probably change it to whatever they want to as many times as they want, right now, right? But what are your thoughts when it comes to channel names? Like how important is it? How should you come up with one and when you maybe should or shouldn't change?

SPEAKER_00:

I think a lot of it kind of comes down to what your plans are for the future. If you plan to pivot pretty heavily, I would lean into something that's a little bit more broad that can kind of grow and change with you as a creator. But if you're planning on having these live on like two separate channels, I think you can get a little bit more niche on like what the channel name is. But I think it is important, like as your audience grows, that's gonna be a name that they start to recognize and trust. So changing that, I think you should lean into making sure that your audience audience knows that that change is gonna be coming, whether that's a community post, it's something that you mention. Because a lot of times if I see a new name or even a new profile picture pop up from a creator that I don't recognize, I'm like, oh, I'm, you know, don't regularly watch that person and can scroll right past it. So I think there's an element of consistency there that could be important. But if you are going to be pivoting a lot, I would go a little bit more broad on a name so that it can kind of grow with you as you change.

SPEAKER_01:

Yeah, it and it's not something you should typically worry too much about. It ironically, um, it's funny because I I was smart in how I named my channel, but now I wish I had named it something different, which is funny because like I was when I was thinking it through and everything, and I just named it my name basically, but um I knew what I was doing to a certain degree, even though I had never done YouTube before. So I'm I'm proud of myself that I thought I needed to brand this thing in a certain way. That part was good. I did that part right. I I just wish that I had waited to use the name I did use because for a more kind of all uh like a more kind of fun channel, it's just more about me. Because much like anything else, you niche down to something, and while you can use you know your name for the niche you're in, that's fine. I actually have interests outside of the niche. So I I would have preferred to have saved that name for something else. And it's not that I couldn't change the name now, I guess, but I I've built up like I've built up so much SEO and stuff with it over the course of several years. And so it just doesn't make sense to do it now. Like it's too late, right? So I kind of wish I had thought it through a little bit more. So all that to say, you can change your name. Think about it, you know, kind of tactically, uh tactfully, and not tactfully, but like using tactics uh in advance as much as you can, and think about where you want it to go. If it's gonna be like a vlog and adventure channel, um, I guess you could call it LMFAO. I I guess there's probably already a channel out there called that, I would imagine, right? Um, but think of there's a there's a rock group called something something like that.

SPEAKER_00:

Oh, a throwback, yeah, right?

SPEAKER_01:

We're reaching back now. Um but I think like at the end of the day, um trying to make it something memorable and something that kind of connects with the content you're doing is the most important thing. There's a guy I met many years ago. Uh I haven't talked to him in many years, but I remember his YouTube channel. I remember his YouTube channel name because it was such an out-of-the-wall, off the wall name, I will never forget it. I'll tell you what it is. I guarantee after I say this, you're never gonna forget this name, which is what made me go, my gosh, this guy really knows what he's doing. Metal for breakfast. How can you even forget that? How would you ever forget this?

SPEAKER_00:

The hook in and of itself, because now I'm curious. Like, what is that?

SPEAKER_01:

Yeah, does he mean like actual metal or is it music or like what's going on? Like, yeah, like what a great name. So um, yeah, I think you know, you can get you could be uh game player 3958, I guess, if you really wanted to be. Uh, or you could be metal for breakfast, right? Like you could be something that's gonna stand out and people are gonna remember because that's the other thing. You might just like Tori said, like, sometimes you watch a video and you're like, oh man, I wish I could remember the name of that channel so I could find it easy. This channel I've been watching, Nomad Push, pretty easy to remember. Like he's a nomad, and it and the the push came from uh you know used to roller skate or skateboard. So I can remember that pretty easily, Nomad Push or pushing forward. Like I remember that. He makes it part of his videos. But if it's you know, gamer cool guy 8732, I'm never finding you again. Unless the YouTube algorithm brings you to I'm never seeing you again. I'm sorry.

SPEAKER_00:

Something I just thought of to keep in mind too is like how you spell things. Because I've seen one creator that I'm friends with use a name and he used repetitive letters to kind of like brand it down a little bit.

SPEAKER_01:

But the irony of what you're saying right now is not lost in me. I'm gonna tell you after you're done. Let's keep going.

SPEAKER_00:

It was so incredibly hard for me to find him. And as soon as he like became more established, it popped up, you know, quicker in the search bar. But early on, that's something to keep in mind too is you want a name that's going to be kind of like easy to spell. You don't want to get too obscure with it because then the search bar is not your friend.

SPEAKER_01:

Right. So the reason I made I made a joke about that is that the the next guest on this channel has that exact I don't want to say issue, but they literally have uh like three of the same letter when it spells the word differently. So you still pronounce it the same, but so then you're trying to remember like, is it two, three E's, four E's, five, seven E? Like, what is it? I don't know.

SPEAKER_00:

It seems cool from a branding perspective, but you always kind of want to keep like being findable in mind.

SPEAKER_01:

I gotta remember to also talk to them about them. They changed their name briefly the first day they launched. Really interesting stuff. Anyway, we'll get to that in a week or so. Um, okay, so next one is another text message from another creator, which we love those. Again, if you're listening to the audio podcast, there's a link in the show notes there that tells you how to do it. And this one says, Hello, Travis, and co-star of the week. That's you, by the way. You're co-star of the week. Aussie listener here. I have to throw Tim Tams into the mix for the best candy slash biscuits. So biscuits is like the British term for like candies.

SPEAKER_00:

Cookies?

SPEAKER_01:

Yeah, cookies, yeah. Yep. Yeah, look at that. You knew that. Look at that. Uh my YouTube videos are reaching around. So by the way, this is one of the there's a couple of um messages here that were so long, I had to edit them down to fit into this. And they're the last one is the same thing. Like it was such a great email, but I had to like edit it down. So there's certain times where it's like, oh, did I miss something? You and yes, you did. Uh my YouTube videos reach around 300 people for a channel that has about 150 subscribers and is three years old. I also produce two video podcasts, one with over 100 episodes and another with 52. I'm wondering if YouTube Analytics specifically has analytics specifically for podcast listeners, listeners, or if everything just falls under the regular video analytics. The reason I ask is that my podcast videos only get around 20 views each, which feels low compared to my other videos. Even after bringing on a professional editor for the video podcast, the stats haven't really changed. Interestingly, on traditional podcast platforms, I'm getting thousands of downloads. A big contrast from YouTube. What are your thoughts? Do you find us with your own podcasts? All right. So now we gotta talk about the history of this podcast and some other things. So there's a lot, a lot, there's a lot to dig in here.

SPEAKER_00:

This is a good question.

SPEAKER_01:

Yeah, it's a great question because you know, people should be using YouTube for podcasts. I literally just told this to a creator the other day. Um, because it actually has a discovery engine, which most podcast platforms don't actually have. You just kind of have to know about them. All right. So the one question, let's start with the very beginning. They said, uh, does it have analytics specifically for podcasts? Yes, technically. But the thing about podcasts on YouTube is from the analytics side, it's just a playlist. That's what's weird about it. It's actually just a playlist. Having said that, it's treated slightly differently because those show up in in YouTube music, um, among other places. So while like the search and discovery is treated slightly differently, the only analytics are in the playlist options for analytics. So yeah, it's not ideal. It feels like they kind of threw something together that they needed to do. Uh it's been pretty successful with them, which is great. Uh, I'll talk about how it's done for us in a minute. Um, the next question was so it does follow in regular analytics, but under playlists. And then he mentions um uh that their video play uh podcasts are getting lower compared to other videos. So here's the thing: if you're doing mixed type of content, one's gonna do better than the other. If if you're doing podcast content and then edited content is like 15 minutes versus like an hour-long podcast or something, 100% I can tell you that a lot of times gonna it's gonna be different. You have different expectations. You have people that want to listen for a podcast, or someone is here for like 10 minutes, you know.

SPEAKER_00:

Oh, these are all on the same channel?

SPEAKER_01:

This is what they're implying. This is what is so because it says, well, I mean, maybe I'm reading it wrong, but it says the reason I ask is because my podcast videos only get around 20 views at least, which seems low compared to my other videos. So it feels like they're talking about on the same channel. Although they did say they have um videos and podcasts channel or have a channel with 150 subscribers, three years old, also produce two video podcasts, but it doesn't say that they're doing it on a different channel. So I'm assuming this is all on the same. I'm assuming this is all on the same channel. So that's the question I'm gonna answer. Okay so yes, it will seem different because the viewership is different. So think about it like this um someone watches one of your produced content that's shorter than a podcast, they like it. Uh YouTube is right away, just like we talked about earlier, you're gonna show them other videos, especially new videos that you put out. But now they're seeing an hour-long podcast or a 40-minute podcast or a 30-minute podcast, and they're not really interested, they're not gonna click it. But then the people who watch the podcast, they're like, Oh, I like the podcast, but I don't really care for the produced content. So when they're shown the produced content, they don't click on that. So there's gonna be less of some and more of the other. And we've seen this on this channel as well. Um so they say it really hasn't changed even with an editor, and that's that's why we have a specific channel for the podcast. That's why it's not on the main channel. Something that we've I was kind of an advocate for for a long time, is to not put the podcast stuff on the main channel because it's not the same audience.

SPEAKER_00:

It's an entirely different format of entertainment, too.

SPEAKER_01:

And I was targeting different people, which is work. So our our um analytics uh like the age group I was targeting was older, and we are have a much older age group here than we than on the main channel, and our retention and average view duration is much larger than the main channel. So um, I guess the and we were like, So, what are your thoughts? Okay, so on this channel, so the audio podcast that this is a part of is actually years old. It's years old, way before me. Um and has had many hosts over the the years. When I came on and started doing it, I'm the one that came up with the idea. For having a YouTube channel for it. I don't know why we didn't have it beforehand. Seems kind of weird that we didn't, but um, that was my idea. So um once we got that going, um when you first start a YouTube channel, it's easier in general, not all the time, but in general, to have a produced piece of content do better than like a long form piece of content because no one knows who you are, right? So it's easier for someone to come in and watch something for two minutes or so and then leave than and like I've never seen this guy before, and he's got an hour-long thing. I don't know if I'm ever gonna watch this, right? They're probably not gonna click in. So what was happening is initially when we launched, anything that was produced that was like, you know, five to seven minutes did pretty well. And then a podcast didn't do as well. I mean, they were still doing well on the audio podcast platform because they've been it's been around for years, so it's got a natural built-in audience. Um, but over time, as more and more people started listening to the audio, the video podcast here on the channel, the opposite started happening. We would, whenever we put out a produced uh shorter version of something, it would do less good, not get as many impressions as the long form podcast. So it was almost a guarantee that if we put out like a five-minute video, it was gonna be eight, nine, or ten of ten. And anything longer form was always gonna be in the top five or so. So that naturally happens, but that's because of the type of viewership that you're cultivating for that channel. Have you seen this on other channels that do like mixed uh length of stuff? Do you watch any channels that do that?

SPEAKER_00:

I have. I so I kind of recently got into watching podcasts. I've always been a listener of podcasts, but now that I like to put things on my TV while I do random stuff around my house, I have started looking for like newer podcasts because YouTube has that more search discovery style platform. It's been a great way for me to find new podcasters. My viewer behavior, I typically tended to pick shorter podcasts, but not hyper short because I still wanted some value and kind of a sneak peek of like what a full hour-long episode would be. So I found myself clicking on a lot of like 25, 30 minute podcasts to get a taste for their interview style, their personality before I was diving into the 45 hour, hour plus long conversations. But I don't think I ever once clicked on like anything, I guess, hyper discoverable, five to seven minutes, because I was looking for that true podcast format, which tends to be longer form.

SPEAKER_01:

Interesting. Yeah, because uh a lot of the times, and one of the things we were doing was taking segments from the podcast as shorter clips and putting them on the channel. And you would think that'd be a great discovery. And it is still a discovery, a great discovery thing, but I think what Tori just said there's really interesting, is that you also have to think about, and I say this all the time, it's like be obsessed about the viewer and what their sensibilities about everything are. And if that's the sensibilities of a podcast viewer or listener, then that's what you need to do. Like there's no shortcut around that. You're not gonna trick someone into doing something they don't want to do.

SPEAKER_00:

So if you get too short with it, you're really not getting like kind of a sense for how that person interacts with someone in a casual way or like how they guide a conversation. But like a 20, 25 minute long conversation felt like a small enough time commitment for me to explore new people and really get a feel for what I could expect moving forward. And I think a lot of it comes down to those expectations.

SPEAKER_01:

100%, 100%. And it's really important to know that a clips channel by itself could perform better than the clips on the channel that has the podcasts. And we've seen this before, it's done all over YouTube. And it also makes sense because back to what we were saying, it's like the viewership that you're cultivating has an average view duration that they're kind of willing to commit to. And if it's longer than the short videos, YouTube generally speaking doesn't from it's been my experience. I mean, it's not a it's not a hundred percent thing that happens all the time, but it's been my experience, doesn't generally push those videos out to some. If you have a if your average view duration on a video is like uh on your podcast is like 10 to 15 minutes and you have some seven minute videos, YouTube's gonna look for that longer view duration, it's gonna look for other videos on your in your back catalog that are longer than seven minutes because it wants all that you know watch time and it's trying to uh give a person what they want to watch. Um, so you're gonna see less impressions on the shorter videos if that's what your viewership is, and vice versa, if your if your audience, and this is why we see this on YouTube shorts channels that have like millions of subscribers, but then when they put out a long form video, they get like 2,000 views. Um, that's the same idea. It's like people are watching and they're and what they're interested in is is within a certain kind of time period for the type of content they're watching. So yeah.

SPEAKER_00:

I almost wonder if it could like put you at a disadvantage to do a lot of those like hyper short videos out of the gate because then you are kind of calling in and setting that initial expectation for like high impact delivery, short, punchy videos, and you're bringing in people with a lot shorter attention span. And I think that could probably set those longer form videos that you're really relying on and love creating the most up for a little bit of stumbling out of the gate.

SPEAKER_01:

Yeah, it's true. And I again, you could still have a separate channel for it, but then that seems kind of like a hassle. I think YouTube eventually wants to be able to put everything on one channel, but they're still not quite there yet. Like they've done a good job of like shorts don't really impact long form much anymore. They used to when they first came out. Live streams used to negatively impact videos, like they don't really, it doesn't really happen anymore. It seems like they've kind of fixed that. But uh I I still think this is the thing that seems to still be universally true. Um, it's funny because I had this exact time we're gonna talk about this in the next episode. But like had the same same exact conversation with a creator yesterday or day before, and um, you know, their videos were routinely like 25, 30 minutes. And I was explaining them this exact concept. I was like, if you put out a seven-minute video tomorrow, you know it's gonna it's gonna tank. It's gonna be one of your worst performing videos ever. And they didn't even argue the point. They were like, Yeah, you're probably right. Because I think they even kind of knew, like subconsciously, even though it wasn't something they ever thought about, they kind of knew, which is why they were always doing these kind of longer videos without even knowing why they were necessarily doing it that way. You just kind of know after a while, you know?

SPEAKER_00:

Well, I wonder if like too, it's like a subconscious realization. Like, I as a viewer, if uh I watch a lot of like vlogs, lifestyle content, if something's shorter than 20 minutes, I'm not clicking on it.

SPEAKER_01:

You feel like you're not gonna get enough out of it.

SPEAKER_00:

Yeah, because I'm watching on my TV, and that means I have to like click buttons on my Xbox again in the do that.

SPEAKER_01:

So true, so good.

SPEAKER_00:

Um I'm curious your thoughts on discoverability for um podcasts, because I know I've heard a lot of people say kind of doing those shorter versions, but like per kind of the conversation we just had, I don't know if that's the best route. So I'm curious like what your strategies are for like growth and discoverability on the platform for a podcast.

SPEAKER_01:

Yeah, so I've been doing podcasts for like well over a decade and different various ones and various success rates. Like some I've been I've been very successful with, like surprisingly successful, and then others, like they're just little fun little things with friends, and then you know, a hundred people ever heard them. Uh, but this is the best time to ever to ever really kind of start a podcast, mainly because of YouTube's uh discoverability. Before, like you just had to hope and wish and pray and like uh tell your Facebook friends and maybe they listened, maybe they didn't, you know what I mean? Like there's and if you somehow got ranked, then sometimes that would help. But now more than ever, um, with YouTube specifically, um, if you're covering good topics and have like a really interesting kind of thing to that you're doing, then it can get discovered pretty easily. Um, it doesn't mean that every podcast that talks about the new cool viral thing is going to get a lot of views or listens. It's just it's not it's just there's just too many videos and too few people, although there's a lot of people, right? It's just not gonna happen. However, you are like I tell everyone, you just gotta try to stack the deck in your favor. Like I I understand that not everything's guaranteed, but if you stack the deck in your favor enough times, something's gonna happen. Something's gonna happen. It's gonna it's gonna be good for you. So if you're just starting out a podcast channel, you really do need to hit kind of the um the bigger trending subjects in whatever niche it is you're doing. Like if you're doing an interview thing, like try to find people that are impacting the world in some interesting way, uh, but also make sure that it's true to your your podcast vision. You don't want to do like you don't have a video game podcast and you're like interviewing a politician because he's in the news. Like it doesn't make any sense. Like, what are you doing? Unless you're talking about laws of a video game, it's a different story. But um, yeah, I mean you do want to keep keep true to what the the audience for that podcast is going to be interested in down the line. So a lot of it is just um it's kind of the same stuff as making like a good successful YouTube channel. It's just it's a different format of of content though.

unknown:

Really?

SPEAKER_01:

Yeah. Um all right, so let's get into some email questions. So if you want to email us a question, you can do that as well. Uh you send us an email to theboost at vidIQ.com. That's theboost at vidIQ.com. And our first one comes from Leona. Hello to all of you. I was watching you on YouTube last week and you started discuss discussing a creator's question about game a gameplay podcast, so no visuals. So let me real quick uh catch people up who missed it. There was an email in about someone who said that they have a um a let's play channel with an AI co-host as a podcast co-host, which was interesting. Um, but it was verbal only about let's plays, which was kind of hard to like get behind. It but we we kind of found some solutions to it. But anyway, this is what this creator says. I was waiting for someone to talk about blind and low vision gamers. I was shouting at the TV at one point. So here's the person who's watching the podcast on TV. So case in point, right? I mean, like literally, we just we just said that. And by the way, I did not tell Tori that. Tori had no idea this was coming up. She just said this TV has taken over. Uh, people with disabilities do stuff, fun stuff included. And geez, it would be nice to have cool channels where we can participate and enjoy just like everybody else. So maybe this creators podcast could work for us. Might it entice others to think to use their creativity to include us in exploring what they're passionate about? Just an idea of mall. Thank you for listening. Leona, first of all, hats off. That's great. You're actually right. This reminds me of when um when I was early on uh uh in my YouTube journey and I was doing uh headphone uh reviews, and I got a comment by someone who said, Um, can you do can you talk about what it's like to wear glasses with the headphones? Because that makes a difference to me. And at the time I wasn't wearing glasses, I didn't need to wear glasses. And I was like, Yeah, sure. I mean, I have glasses around, I can totally put them on and make that as a part of a thing. And from that point forward, I kind of started thinking more about people that are differently abled in some way than we are, and to think that and keep that in consideration. And here Leona brings up a point that's really interesting. So for that particular channel, it is it is still kind of a a reach, just because I think that person wanted to grow their channel, and I think that while there's definitely an underserved community of people with disabilities, which is totally I listen, I agree with this entire email. I 100% agree with it. I think if that person wants to grow that channel to the point that I think they were looking for, they're gonna have to do something a little different. Having said that, there is an underserved uh audience that could be very interested in things um when they can't participate in the same way that others can on YouTube. So, for blind and low vision gamers, for example, uh a more uh descriptive um kind of content would be good for them. That's totally, totally true. And I love how uh Leona says um uh people with disabilities do stuff, fun stuff included. Fair. I mean, fair. I would hope that y'all are trying to do some fun stuff. What are your thoughts when you hear uh uh you know a person who has this ability saying, Listen, what about us?

SPEAKER_00:

I love that so much, and I feel like there's probably such a great community to be built around that, like a really community-focused channel where you can get to know other people that are feeling this way with other like high audience volume content. And I also love the kind of integration of just more sensory things in content. I am often like looking away from the TV. So, like adding in those extra descriptions, I think serves everyone, but invites more people that do have those um limitations in to enjoy your content as well. Because there's so many different levels of that too. Like whether you see low vision or completely blind, I think that's such a cool way to bring more people in and serve everyone better, honestly.

SPEAKER_01:

Yeah, I I I would have to try to think of like what are some good ways to do that. So there are um certain video games that use um like high contrast colors that uh help uh people with uh you know vision impairments to play them. Um so I wonder if yeah, I don't know, but you could do like specific uh playthroughs with that. Um I think it would take someone really more creative than even me to figure out like some really great content for this, but I think it is an underserved community that could do very well and it is worth exploring for sure. Now, I think if you're trying to, if you already have content, you're like, I would like to be a little bit more inclusive, like what kind of things could I do? Obviously, um things like burn-in subtitles help um for those who have hearing disabilities because the YouTube transcription is not always great. Um, you know, that sort of thing could be good. Um Yeah, I'm trying to think of what else would be good. Can you think of anything, Tori? I mean, that seems to be one way to think of it.

SPEAKER_00:

This is like the perfect scenario to really work through your target audience and like really think about what you're looking for and how you would want that to be delivered to you. Because often, in my experience, my target audience tends to be a prior version or some version of myself. So I think that's where like the magic is gonna happen is like really understanding like what you're looking for and what you feel like is missing from the content you're watching and how you can integrate that to serve someone who's looking for something like you are.

SPEAKER_01:

I couldn't have said it any better. I think that was that was freaking amazing. Thank you. All right, we got the final email. This one is one I've had to edit. So one of the things is like it's almost uh killing your darlings, is one of the phrases you use. Um some people send in really long emails um that are easy to edit. Some put in really long emails that are like, wow, this is actually all really relevant. And I don't want to actually edit any of it, but I kind of have to because it only only so much fits on this thing. And this is one of those. This one's by uh I don't know if it's Joseph or Joseph or something like that, but it's uh Oh, this is gonna have me like squinting. Yeah, I'll marry. Don't worry. Uh I'm a very new creator uh with with my channel having gone live in September of this year, which is crazy. And I post twice the two times uh a week. My niche, which is benchmarking GPU performance against different games, is very saturated with some serious big players, which by the way, I consume this content all the time. So I know the players of which he speaks. After only a couple of months, I would say that I've had some moderate newbie success with some with many of my videos going between four and seven hundred views a week. That's really great, actually. For a new creator that's only been around for a little bit over a month. That's fantastic.

SPEAKER_00:

That's amazing.

SPEAKER_01:

Most of the views, and again, remember, a lot of this is truncated. Most of the views of my videos are driven by search. However, a few of my videos hit big with the almighty browse feature, getting thousands of impressions every hour. But it bothered me. Uh, the views on my content get search driven. So why the change? Using the awesome teachings of the VidEye crew, I dove deep into the dark underbelly of analytics, specifically the traffic.

SPEAKER_00:

These descriptor words are fantastic.

SPEAKER_01:

Listen, our audience is incredible. Like, if you don't know our audience, you should see some of the emails we've gotten over the last year and a half. We have the most incredible audience because you gotta remember, they're all like creatives. Um, I found that the traffic for this one particular video was coming primarily from the browse feature. So I wouldn't call them useful views with an AVD under two minutes, which by the way, before I'm just gonna say before I get into the rest of this, actually, those are the best views, is browse. Uh, indicating that the wrong audience was clicking the video. Search ranked in second place, but it was a distance second compared to browse, and its AVD was well over three minutes, typical for my channel. I was devastated. What's the point of high views if it wasn't for the right audience? During the testing of the game, I found that certain setting broke the game, but this was much later in the benchmark run. So I titled my thumbnail, Does FSR4 Break This Game? I felt bad. It might not it might not have been clickbait, but I decided it was misleading to the full content of the video. So I quickly changed the thumbnail to a more representation, more representative of the content, and this drove analytics back to expectations. So I'm left to wonder, should I just have left it alone? And then he kind of talks a little bit more in the email about like the back and forth and stuff. But I think this so this brings up a lot of interesting things. Whose analytics do you want? The ones that you're used to and that you like, or do you want to grow? Because those might be different. The fact that he changed, I thought this was interesting. He changed the everything so that it went back into analytics he was used to, not into analytics that gave him more impressions, which to me is the opposite of what you should be doing.

SPEAKER_00:

Like right, analytics that scare me are my favorite ones.

SPEAKER_01:

Those are the best ones. They're the bestest ones. I think it's funny because um seeing AVD go down is actually exactly what happens when you're shown to a new audience. That's supposed to happen.

SPEAKER_00:

100% your picture rate will like tank too.

SPEAKER_01:

Everything tanks, but you get more views and more subscribers. That's what you want, right? And the more successful a video is, the more this happens. And um I love uh emails like this because when your creator just kind of starting out, and this person's just starting out like a month, right? They don't know this is the actual norm. Like that's supposed to happen. You are so your AVD and your CTR are supposed to go down over time because new people don't know who you are, and they're only kind of interested. And he's like, they're kind of worthless. No, browse is what you want, browse is how you grow the fastest. Um, and that's where all the viral hits come from, and that's where a lot of your audience that are that not only subscribe but like become your fans come from. Like all that stuff comes from browse. That's exactly where you want to be.

SPEAKER_00:

Search is great, but search is a good title, too. Like it was so well crafted.

SPEAKER_01:

Very well done. Like, you shouldn't have changed it. Um, search, nothing wrong with it, gets you evergreen views uh for certain topics, which is fine, but rarely converts to subscribers because usually you're looking for something and then you're out. Remember when you clog the toilet, you were looking at how to unclog the toilet. You didn't subscribe to Joe the Plumber. Like Joe the Plumber, I don't need to know you. I've seen too much of you. Yeah, I just needed to help, and then I'm out. But browse, like we talked about earlier when that Japanese channel came up on my thing. I've been watching them all all I watch them today. I watch them multiple times today. And I think it's important to understand that browse is where the magic happens on the homepage and stuff like that. YouTube knows where to send your content to. That was that whole thing we talked about at the beginning of this episode. You want to be there. You don't want it to fit into your analytics, you want it to fit into successful analytics, which might be different than what you currently have. Uh, what are your thoughts on this whole email?

SPEAKER_00:

I think, again, browse is always where I'm hoping to land. And I felt like that was such a good crafted title for Browse, especially in that niche. I worked with a couple of creators that kind of created in this space. And specifically with like benchmark testing, that's gonna pique a lot of curiosity because that's what something someone is looking to avoid is their game breaking like during the gameplay. And especially if they're considering what they want for a PC build or something like that, that's like a really important metric, and that's gonna draw a ton of curiosity. And sometimes they can feel a little bit clickbaity, but I think how you structure your intro can really kind of make that a little bit easier for the viewer. So I would, in the intro of a video like that, put the clip of the game breaking and being me being like, ah, and then when it comes later in the video, you've already kind of cemented in my head that it does, in fact, break the game. And I want to sit and watch that happen to see what exactly caused it to break. So I feel like this was such a well-crafted video, and I would encourage this creator to try this again because this is where a channel like this is gonna see explosive growth, and this is where those audience members are gonna come from that want to see you test anything and everything because over time they just start to enjoy you as a creator.

SPEAKER_01:

Yeah, it's funny that he ended up nerfing his whole video by putting a thumbnail on stuff that probably had him get less less impressions and probably he said his AVD, I guess his AVD went back up, but it's like uh yeah, I understand what he's saying by saying feeling like they're empty because he saw AVD go down, but that's what's supposed to happen. So again, new creator, probably didn't know that. You saw the the the success of YouTube, you just didn't know that that's what it looked like.

SPEAKER_00:

So a lot of times we think that those metrics are super important for a video success, like high AVD, high click-through rates. When we see those tank, like of course, we're like, what did I do wrong? This isn't working. But really, when you hit browse, that's so so normal. And the views spiking, that's that's what you want to see growth.

SPEAKER_01:

That's what you want. That's literally what you want. That's all the good things come from that. Yeah, yeah, yeah. So uh I would encourage yes, I would answer the question to did you do it too real quick? Yes, I I think you did. Um, let things rock. Uh, learn the the ups and downs of YouTube because you still got a long way to go. Uh, there's a lot of like weird things you're gonna learn uh through the process of this. And uh seeing uh click-through rates and Navy Ds go down um is normal as YouTube tries to find a new audience for you. You don't want just the audience you have, you want a new, larger and hopefully more uh more cool audience as well. Like so, yeah, I I love this question again because it's something that um we've talked a little bit about, but probably not it not in depth of saying, like, oh yeah, that's right. You should you should see things go down. Like that's fine. As long as views go up, everything else goes down. That's okay. That's totally okay. It's fine. It's fine.

SPEAKER_00:

Well, it's just kind of like reminding yourself like what your goals are on the platform. If your goals are to grow, like that's that's what you're looking for. So sometimes those down arrows like that show on your like main analytics, like nobody likes to see that. But sometimes that's a good thing. So always reminding yourself if growth is your focus, that high view counts and subscriber conversion is what you're shooting for.

SPEAKER_01:

And also, uh, just because a video out of the gate tanks doesn't mean it'll tank forever. There's tons of videos that started out like a 10 of 10 for months that have gotten ridiculous amount of views.

SPEAKER_00:

Um especially on new channels. Like the last time I was on the podcast, we talked about that one that I put out that was a stinker for like three weeks before it took off.

SPEAKER_01:

That's right. Is it still going? What's what's going on with your content now?

SPEAKER_00:

Is it it stalled out a little, um, and I've kind of let that channel die. But I did the content well on my main channel, so now I'm gonna try the content well because I saw success with it on that channel and see if I can bring it back to life.

SPEAKER_01:

Oh, very cool. Very excited about that. We'll have to come back with us and uh tell us how that went in a couple of weeks or a week or so and tell us how things are going.

SPEAKER_00:

Yeah, I would love to.

SPEAKER_01:

So if y'all uh like Tori, as you should, uh there's a link in the description in the show notes so that you can go check out the Discord where she is every day, except for not weekends. Uh, you can go uh chat with Tori and the thousands, literally thousands of creators that are in Discord um and just kind of learn some stuff 24-7. And I'm like I said, I'm in there in the uh the uh the podcast channel room. Plus, uh I did a stage recently, which is why we were talking about these jokes that uh Tori and I did a whole stage this past week. And uh that was fun too. And I'll be in there from time to time as well. So make sure you check those out. And there's other links in the description if you're interested. And of course, if you're on the YouTube channel, you know what you can do. You can subscribe if you feel like it. Or even better, you can watch another podcast. There's gonna be uh end screen here in a minute. If you're on the audio podcast, leaving us a five star review is always amazing and appreciated. And for Tori, I'm Travis. We will see y'all in the next one.